Customer-centricity & you

We are passionate about helping your business grow and become more profitable – one increasingly successful approach, that we know well, is helping you become more customer-centric, Here we explain the benefits and help you quickly see your own score.

It makes good business sense

Bain reports that on average it can deliver 1.6 times the growth in your business versus competitors, and profit increases between 25-95% where you are more customer-centred in all you do.

Here are some key positives we have seen:

  • Higher Profits & Customer satisfaction – raising your profile
  • Added premium appeal – justifying higher prices
  • Increased Loyalty & Retention – reducing costs of acquisition
  • Stand out competitive edge – helping you differentiate better
  • Higher staff performance & engagement – driving efficiency
  • More agile & resilient business – making it easier to invest

In a nutshell, customer-centricity means looking at everything you do (i.e. people, processes, technology & ways of working) through the lens of your customer. It is a popular approach with businesses and customers alike, as it can raise both performance and customer satisfaction levels.

We are great believers in its value having seen it deliver game-changing results, first-hand, over the last 20 years, and embed its profit-raising principles into how we work.

How does my company compare?

To help you we have built an easy-to-use tool. It will indicate how you compare against the gold standard for customer-centred practice. It is a quick and effective way to see where your future opportunities lie.

To proceed please click on the button below to get started and please get in touch if you have any questions as we are here to help you.

You are in safe hands

We have delivered major change consultancy for leading brands across a range of sectors, both regulated and non-regulated, for over 20 years, both agency and client-side. You can hear more about this from our recent Voice FM interview here.

This expertise spans:

  • Healthcare – NHS
  • Travel & Tourism – P&O, Royal Yachting Association
  • FMCG – Hildon, Majestic Wine & Mothercare
  • Waste – Hippo
  • Charity – Help for Heroes
  • Public sector – Southampton City Council
  • Finance – The Investment Association & Hitachi Capital
  • Skills & culture consultancy – Business Link & Sparsholt College

Click on each below for more information on previous projects

Also, please see what others have said on our Testimonials page.